Outdoor Network is made up of New Zealand-owned OOH media companies, Ad-Vantage, Media5, Outdoor Attractions, Bekon, Bounce Media & Mad Media, offering national coverage across both static and digital billboards. Outdoor Network’s reach spans nationwide, including 60% of billboard sites along with the motorway networks, ensuring that brand messaging is seen by all audiences throughout New Zealand.
Edge1 has customized its software to fit the needs of the Outdoor Network. The platform helps individual members to sell their inventory on their own without exposing the transaction details to other members and at the same time, Outdoor Network can have a quick view of the media availability of all members leading to a quick and transparent transaction between each organization.
In addition to it, Edge1 has also customized plan output formats for Outdoor Network with an automatic contract management mechanism and fewer human intervention transactions.