Whether a corporate marketing professional or a SME, every organization requires effective yet easy to deploy tools that build sales pipeline. US Technosoft has the tool to successfully automate sales and marketing that is Master Traits; it is an easy, comprehensive way to manage customers, prospects and forecasts. It can be customize according to professional or industry. The field names, forms, dashboard charts and many other functions can be tailored to suit unique way of doing business resulting in time savings for organizations. And it's fast to learn. Sales and marketing staff will be organized and productive like never before. Leads will be captured, tracked and followed up. It simplifies the lead management process and helps to incorporate entire sales team, from direct sales representatives to dealers, distributors and manufacturer representative. Leads are automatically assigned based on criteria by sales territory hierarchy; geography (State, Zip, County or Country); product interest; round robin, lead score or unique criteria determined. US Technosoft has all the tools need to speed sales leads from any source to the appropriate territory and provide information to prospects in minutes rather than weeks. Here are a few examples of industries that have showed a marked increase in lead management adoption over the last few years. This trend is likely to continue given validation of return on investment in lead management from the world’s most recognized brands in non-tech industries.